People who open a restaurant's website are hungry now or planning to be. They read the menu, check the hours and the delivery radius, and most of them leave without ordering or booking. A prize wheel gives them a reason to act tonight, at a cost you set in the kitchen, and asks for an email before it hands over the prize. This page is the whole setup for a restaurant, café or food-ordering site: a prize table of dishes and perks with odds you can copy, the copy for each of the four screens, display rules built around lunch and dinner service and your ordering and reservation pages, and what to read in the report at the end of the week.
A restaurant does not need to take 20% off the bill to make a visitor act. A free dessert, a drink with a main or free delivery on tonight's order costs a few dollars of ingredients or a fee you already absorb on larger orders, and each one has an obvious next step: order, book, come in.
Every slice is a dish or a perk you already make: a dessert, a drink with a main, a set lunch, free delivery over a minimum order. The cost of each is the cost of ingredients, and the only way to use it is to eat with you.
Display rules take weekday and hour windows in your time zone on top of a start and an end date. A wheel that shows every day from 17:00 to 21:30, and a lunch version that shows Monday to Friday from 11:00 to 14:00, offers the prize exactly when the visitor can act on it.
A win asks for an email on the Post-Play screen before the Winning screen reveals the code, so every dessert you give away comes with the email address of someone who was already reading your menu. The claims table in your dashboard lists each one with the prize, the code, the device and the time.
Five prizes and a leftover, all of them things a kitchen can hand over on the next order or the next visit. Type the labels, codes and chances into the Prizes panel like this and the wheel draws itself, Try again slice included.
| Slice | Reward code | Win chance | Why it is there |
|---|---|---|---|
| Free dessert with any main | DESSERT | 35% | The workhorse prize. It costs a few dollars of ingredients, adds a course to the bill and gives the table a reason to stay. |
| A drink on the house | DRINK | 25% | A soft drink, a coffee or a house glass with a main. Cheap to pour, and it brings the winner to a table rather than to a delivery app. |
| Free delivery tonight | FREEDEL | 15% | Removes the fee that makes a small order feel expensive. Give the code a minimum order in your ordering system so it only applies to baskets worth driving. |
| Weekday lunch deal | LUNCHDEAL | 10% | A main and a drink at a set price, valid Monday to Friday before 14:00. It fills the quiet hours instead of discounting the busy ones. |
| Dinner for two, on us | DINNER2 | 3% | The headline prize. Three in a hundred spins keeps the cost predictable, and making it valid Sunday to Thursday fills a quiet night rather than a Saturday you would have sold anyway. |
| Try again | none | 12% (leftover) | Drawn automatically as a grey slice because the prizes add up to 88%. The Losing screen still ends on tonight's menu, so nobody leaves without a next step. |
Read across the table and the arithmetic is plain: with these odds, every hundred spins hand out roughly thirty-five desserts, twenty-five drinks, fifteen free deliveries, ten lunch deals and three dinners for two, and twelve visitors see the Losing screen. Price it against your own menu: sixty desserts and drinks at ingredient cost against 15% off a hundred bills, and each one can only be used by eating with you. Change any percentage and the editor shows the new chance of not winning as you type.
A wheel has four screens: Play, Post-Play, Winning and Losing, each its own canvas in the editor. Write {{prize_label}} and {{prize_code}} anywhere in the Post-Play or Winning copy and the won prize fills them in.
Headline: Hungry? Spin for something on the house.
Sub-line: One spin, one prize, valid on your next order or table: a dessert, a drink, free delivery or dinner for two.
The disc itself is the button, so "Tap the wheel to spin" is all the instruction a phone screen needs.
Headline: {{prize_label}} is yours.
Sub-line: Enter your email and your code appears right here. Show it when you order or mention it when you book.
One email field and one button. This screen only appears after a win, so nobody is asked for an email in exchange for nothing.
Headline: Show {{prize_code}} for your {{prize_label}}.
Sub-line: Enter it at checkout when you order online, or tell your server when you order at the table. Valid until Sunday, one per table.
Confetti is on by default. Add two buttons, "Order now" and "Book a table", pointing at your ordering page and your reservation page, so the prize is used tonight rather than remembered next month.
Headline: No prize on this spin, but the kitchen is open.
Sub-line: Tonight's menu is up, and we deliver until 22:00.
End on the menu, not on a dead end. Add a "See tonight's menu" button; a losing spin that leaves someone staring at a closed card is the one part of a wheel people hold against you.
A wheel carries the same display rules as every ChilliPopup popup: six triggers, targeting, frequency caps and a schedule. On a restaurant site the schedule does most of the work, because the prize is only worth winning while an order can be placed.
/menu) show it on those pages and nowhere else, so a checkout step on your own domain never sees it. Page rules are any-match: a campaign shows wherever at least one of its page rules is true, so use either contains rules for the pages you want or a single doesn't-contain rule, never both.A wheel is a popup with a game on its Play step, built in the editor you would use for any ChilliPopup popup.
Make one promotion per prize (DESSERT, DRINK, FREEDEL, LUNCHDEAL, DINNER2) in your online ordering system, and brief the floor staff on the same words for dine-in. Set each to expire when the wheel does, give FREEDEL a minimum order and DINNER2 its valid days.
Pick The Deal Is Right, recolour it in your brand or the warm palette below, type the prize table into the Prizes panel and write the four screens. Set a photo of the dessert as the Play background; the editor takes images, gradients, Google fonts and your own fonts.
Enter the hour windows, triggers, page rules and frequency above, then publish, and duplicate the campaign for the lunch version. If the ChilliPopup pixel is already on your site there is nothing else to install; otherwise it is one script tag, the WordPress plugin or the Wix app.
There is no restaurant template, and you do not need one. Both wheel themes are fully editable, and a wheel starts to look like your place after a handful of changes.
A wheel gets two reports: the popup report every ChilliPopup campaign has, and a game report built from the server's own record of each play.
Reservation nudges, menu capture, waitlists, catering enquiries and feedback popups, with the copy, timing and mobile rules to use on a restaurant site.
Read the guide →The seven popups that produce calls, bookings and quote requests for a local business, including the opening-hours rule most local sites never set.
Read the guide →Prize ideas for stores and service sites, how to set the odds, whether to include a losing slice, and the prize mix that keeps a wheel profitable.
Read the guide →Type in the prizes from your menu, write the four screens, set the hours you serve, and publish. The wheel opens itself at 17:00, the server decides every spin, and every dessert you give away comes with an email.